Previously, Miele had no email marketing, and dealing with customer data was a nightmare. For every one customer in the database, we would have to create five different cards in 1C. Then, three years ago, the company decided to automate communication with customers. They reached out to the Email Soldiers marketing agency and connected their customer data platform. Now the brand segments its […]
Engineering and electronics
3 articles
Miele Increased Their Revenue from Personalized Marketing by 21.6%
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